7 Business Tips for Making a Workable Business Plan For Small Business

b1

There is no successful small business without a plan on ground. Your business plan determines the scope of work you have to deal with; prepares you for what lies ahead and helps you to avoid waste of time, energy and resources. This article gives you business tips on how to make a workable plan for your business.

Clearly define your business idea

You need to have a clear picture of what you have in your mind. It should be well understood by you and any other person you may share it with.

  • Identify your driving force.

What is the motive behind your idea? Do you have a passion for owning a business, particularly this business idea? Your driving force determines the enthusiasm and speed with which you work your small business and how far you can go with it.

  • Do a long-term planning

Take the long view and do long-term planning. Map out where you want to be five years from now and a business plan on how to get there. Think of your plan as a living document and review it regularly to make sure you are on track or to adjust it to market changes.

  • Conduct a competitive market analysis

Do a thorough research on what is obtainable in your small business market, including products, prices, promotions, advertising, distribution, quality, service, and be aware of the outside influences like location, that affect your business.

  • Share the plan with relevant people

Share your business plan with others who can help you get to where you are going-such as lenders, key employees and advisors. They will supply the missing links to your destination.

  • Network with other related bodies

Seek help from other small businesses, vendors, professionals, government agencies, employees, trade associations and trade shows. Be alert, ask questions, and implement what you can adapt to your own small business

  • Be the architect of your business plan

Write the plan yourself. You will learn more about your business by doing so. Understand that you will pay a price in the short run to obtain long-term business growth and health.

 

 

Home Business Marketing Tips

There are so many different ways to make money from home but if you don’t know how to get your service/goods in front of people you are unlikely to make any money…no matter how good your product is. In this article I’m going to go over some of my top home business marketing tips to help you get more exposure online.

Home Business Marketing Tip #1

Set up a blog. Blogging is popular for many good reasons. First of all, it’s really user-friendly to create new pages and posts so you don’t have to be technical to use it. Secondly, Google loves blogs because they are usually updated frequently, so if you have a blog Google will check it regularly for new content making it far easier for you to appear in search results without any technical know-how. And last of all, blogs allow your visitors to communicate with you building some “social proof” for your home business, giving you valuable feedback and creating a community on your site.

Set up a blog and write content that your target market will appreciate, that will help them solve a problem. If you give them value, you build up trust with them and they will be much more likely to buy from you.

Home Business Marketing Tip #2

Build a list. No matter what kind of business you are in, you need to build a list of potential clients/team members that you communicate with regularly. These are called “leads”. By actually collecting your visitors name and email address when they visit your site (by offering a free gift like a PDF with ‘Top 5 Tips For XYZ”) you can now keep in touch with your prospects long after they have left your site. For home business marketingthis is great, because it means that you can have less traffic coming to your site, but be making more sales because you are communicating with the list you have built.

You can use a service like Aweber to start building your list by putting a simple form (I suggest an inline form and a pop up form) on your blog to collect leads.

Home Business Marketing Tip #3

Use Facebook to connect with your prospects.

Last night I was on a training webinar and someone said “No offence, but I left high school the moment I graduated. I’m not about to go and try to sell to friends I haven’t heard from in 20 years!” – This is definitely not what Facebook is about. For home business marketing, Facebook is an incredibly inexpensive, yet powerful way to connect with a very target group of people. By using business pages (fan pages) you can keep your personal profile and your business activities totally separate. The great thing about Facebook is that you can really attract people that are interested in what you have to offer, people are far more relaxed on Facebook (they have their ‘buying guard’ down) and it has the potential to grow VIRALLY.

Best Small Business Tips and Ideas

Deciding to start a business can be one of the most exhilarating decisions you make in your life. We are living in a world wherever everyone wants to make extra money and add to his income. Most people have achieved this by acquiring great business ideas. When one starts up a company, he must be ready to meet competition. It is important to note that you would not need to become rich or popular to succeed in business but have to think smartly. But there are a lot of moving parts and many different elements to consider.

10 basic tips essential to start a business successfully.

Tip 1: Get inspired and Love your idea

Every business begins with an idea you may have imagined of opening your own business for years, or motivation may have hit you suddenly. Nevertheless of the source, the first step of starting your own business is coming up with a business idea. And as important as your idea, you must in love with the idea.

Tip 2: Do Your Research / learn everything about the business

You’ve recognized your big idea, now it’s time to balance it with the reality. Are you truly ready to start a business? Answer the questions below and see what you need to prepare yourself for business. For a small business succeed it must fulfill a need, solve a problem or offer something the market wants.

You can identify this need in many ways by doing research, focus groups, and even trial and error.

As you search the market, some of the questions can be:

  • Is there a need for your anticipated services or products?
    • Who needs it? (Target Costumers)
    • Are there other companies offering similar services or products right now?
    • How is the competition?
    • Can or how will your business fit into the market?

Tip 3: Make a Business Plan

You need a business plan in order to make your business idea a reality. If you expect to seek monetary support from an investor or financial organization, a formal written business plan is a must.

Even if you don’t need monetary support, a simple business plan can give you precision about what you hope to accomplish and how you plan to do it.

In overall, your business plan should summary your business goals and the inspiration behind them, as well as your plan for realization of your goals in terms of marketing and funding.

Tip 4: Planning Finances

Opening a small business doesn’t have to involve a lot of money, but it will involve some investment.

There are a number of methods you can fund your small business:

  • With Small business grants
    • By Financing
    • With Small business loans
    • Or Angel investors

You can also attempt to get your business off the ground by bootstrapping, using as little capital as necessary to start your business.

Tip 5: Business Structure

Your small business can be an individual ownership, a partnership, a limited liability company (LLC) or a corporation. The business structure you might choose will impact in many factors from your business name, to liability, and how you file your taxes.

You can choose an initial business structure, and with time re-evaluate and change your structure as your business grows and needs to be changed.

Tip 6: The Business Name

The name you choose plays a role in almost every aspect of your business, so you want it to be a good one. Make sure you think through all of the possible consequences as you explore your options and select your business name.

Once you have selected a name, there is the need to check if it’s trademarked, currently in use and if stills free you will need to register it. A individual proprietor must register their business name with either their state or county clerk. Corporations, LLC, or limited corporations usually register their business name when the creation paperwork is filed.

These days you need to have a website, so please don’t forget to register your domain name once you have selected your business name. The best domains and more valuable online are the ones ending with .com.

Tip 7: Licenses and Permits

There are a range of small business licenses and permits that may apply to your situation, depending on the type of business you are starting and where you are placed. You will need to inquiry what licenses and permits apply to your business during the initial process.

Tip 8: The Business Location

Setting up your place to work is essential for the operation of your business, whether you will have a home office, a shared or private office space, or a retail location. You will need to reflect about your place, equipment, and overall setup, and make sure your business place works for the kind of business you will be doing.

Tip 9: Accounting System

One of the most essential systems for a small business is an accounting system. Your accounting system is essential in order to build and manage your budget, set your charges, conduct business with others, and file your taxes. You can set up your accounting system by your own, or hire an accountant to take away some of the work.

Tip 10: Promote Your Small Business

As soon your business is up and running, you need to start attracting customers. You’ll want to initiate with the essentials by writing a single selling offer and building a marketing plan. Explore as many small business marketing ideas as you can so you to choose how to promote your business most successfully. Completed these business start-up actions, you will have all of the most important small business bases protected, and be prepared for small business success.

8 Easy Steps to Dominating Your Niche on Pinterest

Pinterest for Business?

You’re about get some great Pinterest Business Tips. More than that, you’re about to learn of some unique qualities of Pinterest. These qualities have created an amazing environment which supports and strengthens small businesses. They’ve made Pinterest the fastest growing global social network to date. How can a group of image collections help your business? You’re about to understand how this works. If you truly grasp the power available to you, you’ll want to gain a foothold in your niche… by using Pinterest and these 8 steps to begin!

Why Pinterest?

This is a fair question. It’s one that needs to be asked in order to grasp a full appreciation of Pinterest. A recent study provided by 3M Corporation showed that humans process visuals 66% faster than text. Ever heard the term “eye candy?” Pinterest tempts us with eye candy. Beautiful visuals of a life we want. Pictures of glamorous, clever, humorous, or simple products or services to improve our life grabs us and sucks us in. The proof is in the stats.

The traffic flow from social media sites to online store fronts has changed just over the last year. In a study of a fashion website, researchers looked at where traffic came from. They looked at how much sales volume was generated from each site, as well. The analytics showed that the average amount of traffic generated from Facebook visitors to this website produced $85 in consumer spending. Care to take a guess at the average spending amounts from Pinterest users? It was $180!!

Prior to last year, Facebook was thought to be “the” site to promote your business. However, from 09/2011 until 02/2012, Pinterest number of unique users grew by 866%. People are attracted to more visual websites, like a moth to a flame. The more we understand about the way humans process information and how it effects spending habits, the more businesses will see the value in Pinterest. To think, Pinterest was the fastest growing site to ever break past 10 million users. Advertisers are beginning to take this site for “killing time” a bit more seriously.

What does a typical US Pinterest user look like? About 86% are women. That’s enough to make entrepreneurs’ pulses race. The one’s who get REALLY excited already know women have input to how 85% of American dollars are spent. Also, somewhere between 70-75% of users have a college education. Generally, the greater one’s education, the more stable the income, and higher amount of discretionary income available. Half of US Pinterest users had an annual income greater than $50k. More than half of Pinterest users have children. Most live in a Midwestern state. There. Most users of this site fit this woman. Now what?

Here’s what you’ve been waiting to hear: 88% of users who pinned something on Pinterest purchased an item they pinned. Also, 49% of users purchased 5 or more products they pinned or repinned.

Obviously, “she” takes her pinning seriously. She doesn’t just like what she sees. She BUYS what she likes. Retailers like The Gap saw the potential early on. The Gap takes beautiful pics of women wearing clothes and places them on their Pinterest Board. It strikes a cord with a viewer. She likes what she sees. She pins it. She moves over to The Gap website. She buys. Take a look at The Gap’s Pinterest page and see how traffic is being driven toward HUGE profits.

Pinterest Business Tips: 8 Easy Steps to Dominating Your Niche on Pinterest

1.) Start a Pinterest Business Account. A business can have a virtual storefront. Images of hot, trending products will make people salivate. Pinterest has a way for businesses to even include the product price for the item pinned. It’s not difficult to begin setting up your site.

2.) PLAN your layout. Your pages are called Boards. On each board are the pins/visuals. Think about how to organize your business on these boards. There’s not much more frustrating than disorganization in a store, or a virtual storefront!

3.) Create a board and begin pinning. Pinterest has made it easier to move pins around from one board to another if you don’t like the placement. (This takes away all reason for your boards being disorganized!)

4.) Share pins on Facebook and Twitter. Leverage your entire social network!

5.) Optimize your Pinterest site with SEO as you are able.

6.) Add a “pin it” button to your website.

7.) Use high quality pins. Do your research on photos which are more appealing. Wearable product sell better when displayed on a person rather than just on a surface. Use smiling models. Often, generic photos which don’t include a face, however, allows the “buyer” to see herself with the product. Books have been written and updated on the psychology of sales. It’s a worthy investment of time to research this.

8.) Use visual calls to action. If you’re selling swimming pools, pin images of not only the installation process, but families enjoying the pool on a summer afternoon. You are NOT selling a container that holds water. You ARE selling family enjoyment, family bonding, and a social outlet that includes friends. Don’t overlook the imagery that sells.

You’re a Service Provider Rather Than Product Provider?

You’re wondering, “How do I use Pinterest to sell a service?” Well, it works about the same way. This is the best Pinterest Business Tip to remember: It’s all about driving traffic. Where? Back to “home base.”

Here’s a couple examples. Let’s take a look at the Pinterest page of Denver’s Rocky Mountain Vitality Massage. Massage is one of those things many enjoy but are also particular about. This is a thoughtful, simple Pinterest board. This Pinterest board was also chosen because every business has challenges to overcome. The legitimate spa and massage industry is no different. Through the proper use of visuals, these challenges can instead become advantages.

Here’s the good about their page: It allows potential customers know what to expect. They demonstrate the storefront from the outside and the inside. It shows a clean place. The visuals supply a relaxing feeling.

As a business tool, though, they could do so much more. In fact, they are missing out on a bit of traffic. There’s not a limit on the pins. Keeping it simple is a good strategy but, just a few more photos of the rooms would have brought reassurance to viewers. Some simple staging techniques to highlight the environment would have gone a long way. Showing a customer draped or semi-clothed while relaxing, awaiting a massage might have attracted more customers. It would draw people in who have varying comfort levels. Also, using a Pinterest Infographic sharing all the services they provide would have been helpful.

Traffic Generator: They might have even pinned a promotion or coupon to generate traffic. It might have been created to drive the traffic of their friends and friends’ friends. For example, you can ask 6 friends do two things for you and your business: “1.) As your friends to “follow” you on Pinterest, 2.) then ask them to go to your webpage to get your monthly newsletter. When your friends do both of these steps, then you’ll get a 1/2 off coupon for …X!” You get the idea.

Finally, this Pinterest page is not optimized so Pinterest- AND Google-users can find their visuals. As a suggestion, at the very least, including a URL on each of your posts to encourage traffic back to your website.

Start Your Business On The Right Foot With Powerful Home Based Business Tips

Day in and day out people start up a new business or join some network marketing program looking to quit their day job to rake in the dough from home. The problem is more people fail than succeed despite the endless amount of opportunities that are out there. But with some basic home based business tips, you can turn your luck around and start living the rich life.

For the purpose of this article, we’ll focus on home based business tips centered around a successful start. The only place to start is with a plan as you need to have an idea of exactly what you want to sell or promote, how you will reach your target audience and what you will do to keep them at your site once they have arrived.

By no means is marketing easy as you are fishing for customers in a fish bowl that has millions of other businesses, companies and programs. But don’t be discouraged as there are a plethora of ways to promote your business. From article marketing to paid banner advertising, posting on Facebook to networking in forums, make sure you hit as many angles as possible with a consistent message.

Not only is consistency crucial, but so too is frequency. One of the most important home based business tips to take with you as you begin marketing is getting your name out there as much as possible. Just when you think you have spent long enough marketing, spend another hour or two! It takes most people a three or four times of seeing something just to acknowledge the message and a few more to act upon it.

While marketing may be the most important step to starting up a business, it’s not the only one. Spending time networking and getting to know people on the internet is a vital piece to gaining recognition and growing the business. Anymore, it’s not always what you know but who you know. And if Joe Bob remembers how kind, caring and trustworthy you were, he’ll more than likely shop with you over the competition.

As soon as you get Joe Bob and thousands of others to come to your site, make sure you have something to present them with. This is where having a website loaded with quality content, aesthetically appealing graphics and intriguing videos becomes a must. First impression is huge online and it is up to you to make sure visitors stay.

Last on the list of home based business tips to keep in mind is find a mentor or internet guru and cling to them if at all possible. People always say you become who you hang around and clinging to an internet marketer that has years of success online is the way to go. It gives you the opportunity to have a teacher to guide you through the good times and the bad while providing you with valuable tips, information and answers to all of your questions that will arise.